Pavan Pardasani serves as Chief Marketing Officer for Tao Group Hospitality overseeing all corporate marketing initiatives with a special focus on the guest experience.

Pardasani has been with the company since 2016, initially joining as Vice President of Marketing responsible for heading the Tao Group Hospitality's expansion to Los Angeles.

As a native New Yorker, Pardasani began his hospitality career in 1998 while still in college as a young, nightlife entrepreneur. He played a major role in the Hamptons nightlife scene and further honed his skills in nightlife marketing while at Catch Hospitality (formerly known as EMM Group). As part of the organization, Pardasani was part of the team that launched Catch in New York City and while overseeing the group’s programming, live entertainment and experiential marketing initiatives. Prior to joining Tao Group Hospitality, he moved to Las Vegas in 2013 and was Executive Director of Nightlife Marketing for Hakkasan Group overseeing the development of the Hakkasan and Omnia brands. 

Pardasani is an active member of the community and serves on the Board of Directors for Covenant House, which is focused on serving and protecting homeless youth. He is involved with various causes and charities including the Covenant House Annual Sleepout to raise awareness and funds for homelessness, Tao Group Hospitality Cares, and the Malibu Foundation, which was integral to helping Californians affected by the wildfires. He graduated from NYU’s Stern School of Business with a degree in Marketing & International Business and currently resides in Los Angeles with his wife and two children.

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